Who can remember back to July of 2010? Apple had just released the iPhone 4 and was having a press conference to address some of the issues that people were having with the new device. The white iPhone 4 would be appearing soon. In fact, the release date was set for the end of July. Now come back forward to the present. It is now November and leaves are falling from the trees and it's getting very cold out. The iPhone 4 can be found everywhere one looks with one inauspicious detail. They are all black iPhones. Four months and many let downs later we still have no conclusive release date for the White iPhone 4. All that Apple will say is that the white version will be coming out "later this year." However, there is hope for those sitting and steadily anticipating for the white version of the iPhone 4. Two goings-on have recently transpired that are leading people to believe that the white units will, in fact, be ready for purchase before Christmas.
The first action that got the web buzzing was a presumed leaked email from Steve Jobs to a high school pupil in answer to the question, "I want the white one but Apple said it wouldn't be ready until later in the year... do you think we can expect to get the white iPhone for Xmas." The response from Jobs was "Christmas is later this year." The first question usually posed when reading this is, is this story true? Further exploration has found numerous websites claiming both sides. More than one site is taking credit for producing thefraudulent email and response while others are saying the answer from Jobs is certainly true and confirmed. There has been nought as far as a reply from Apple in regard to this issue that people have been talking about refuting the correspondence. So, if we assume it is not false, the response seems toindicate that the white iPhone 4 will be released and ready for xmas.
The additional news story that has people about to break out their wallets and purc hase the white iPhone is as a matter of fact a photograph. The picture appeared early last month from an anonymous Wal-Mart in theU.S. showing spaced reserved for the white iPhone 4. The sticker, as seen below, is for a 16GB white iPhone selling for $197 with a two year contract from AT&T. Where there are usually lots of websites claiming that the photograph is a phony there have been relatively few with this one even though it would be very easy to Photoshop. Apple and Wal-Mart have done nothing to extinguish the fiction. Wal-Mart currently sells the black iPhone 4 so it is not far fetched at all that Walmart will also be carrying the white version and if space is being saved then the release should be fast-approaching.
As the end of the year looms and stories like these two continue to break it seems more and more likely that the white iPhone 4 release date cannot be far off. From a marketing opinion it makes perfect sense for Apple to debut the white iPhone in time for the holiday shopping rush. Apple has proven time and time again that they are masters in product launches and "The White" is looking like it will be another explosion. The excitement is increasing and now the only thing left is for Apple to give us a date for release. Until then everyone can only give their best conclusion as to what the release date will be.
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